Device: The technology that the media creates. For example, phone
Platform: where media is distributed through. For example, Facebook, netflix or youtube.
Analogue: Devices which record data linearly from one point to another. Analogue devices read the media, such as tapes or records, by scanning the physical data off the media.
technology convergence: Existing technology merging into new forms.
Analogue
vunyl records
Magnetic
Film strip
Magazine
Linear Editing
Analogue radio broadcast
Eight track tapes
Terrestrial TV Broadcast
SLR photography
Cross media synergy creates awareness of a media product and enables companies to utilise each other's skills to allow for wider distribution and to become easily recognised by the audience.
Media sector: media sector is the different parts of the creative industry.
Media product: media product is the product that the media produces. For example the printing industry produces newspapers.
Technology convergence: existing technology that merges together to create more options.
Interactivity: voting on a TV programme. For instance, x factor, big brother.
Individual consumption: using a media product by yourself. For example, using your phone by yourself.
Primary audience: the audience that is specifically targeted.
Secondary audience: The audience that is not specifically targeted but you can still watch it.
Active media: when your fully engaged in the media. For example, playing a game.
Passive media: Not 100 percent focused on the media. For example, listening to music while doing your homework.
Regulatory bodies: ASA, BBFC, OFCOM, ISPO, PEGI
Primary research: research that is collected by yourself, For example, interviewing people.
Secondary research: Research that you find from somewhere else. For example, articles.
Qualitative research: research based on feelings.
Quantitative research: research that is all about data.
Subjective question: suggesting what answer they want to hear. For example, do you think I look good today.
Reliable question: Asking a wide range of people so it question reliable information.
Valid question: everyone is inputing there opinion.
Objective question: A open question; asking for there opinion.
Audience demographics: information about your audience: age, gender, religion, dislikes, likes.
Audience profile: comparing statistics of which products sold more. For example 60% of people who bought the product were 45+.
Preferred reading: The meaning the media wants to put out and the other person understands; they agree.
Negotiated: Interpreting media by there believes, attitudes, values and personal experiences.
Oppositional reading: when the audience disagree.
Aberrant reading: When the audience interprets the media differently.
Connotations: what a phase or word suggests or implies.
Denotation: the literal meaning of the word or phase.
Ideology: a system of believes, ideas and values that are common to a specific group of people.
Technology convergence advantages key words:
access
connectivity
convenience
immediate
portable
personalisation
Digital publishing product: e magazine
Open ending (cliffhanger)
Closed ending (all problems are resolved)
Linear structure: tells the store as it happens; story goes in straight line
Non linear structure: story not straight forward (flashbacks)
Mode of address: the way the audience is addressed. First person: I third person: outside person talking about someone
Characterisation: different character personalities
Platform: where media is distributed through. For example, Facebook, netflix or youtube.
Analogue: Devices which record data linearly from one point to another. Analogue devices read the media, such as tapes or records, by scanning the physical data off the media.
technology convergence: Existing technology merging into new forms.
Analogue
vunyl records
Magnetic
Film strip
Magazine
Linear Editing
Analogue radio broadcast
Eight track tapes
Terrestrial TV Broadcast
SLR photography
Cross media synergy creates awareness of a media product and enables companies to utilise each other's skills to allow for wider distribution and to become easily recognised by the audience.
Media sector: media sector is the different parts of the creative industry.
Media product: media product is the product that the media produces. For example the printing industry produces newspapers.
Technology convergence: existing technology that merges together to create more options.
Interactivity: voting on a TV programme. For instance, x factor, big brother.
Individual consumption: using a media product by yourself. For example, using your phone by yourself.
Primary audience: the audience that is specifically targeted.
Secondary audience: The audience that is not specifically targeted but you can still watch it.
Active media: when your fully engaged in the media. For example, playing a game.
Passive media: Not 100 percent focused on the media. For example, listening to music while doing your homework.
Regulatory bodies: ASA, BBFC, OFCOM, ISPO, PEGI
Primary research: research that is collected by yourself, For example, interviewing people.
Secondary research: Research that you find from somewhere else. For example, articles.
Qualitative research: research based on feelings.
Quantitative research: research that is all about data.
Subjective question: suggesting what answer they want to hear. For example, do you think I look good today.
Reliable question: Asking a wide range of people so it question reliable information.
Valid question: everyone is inputing there opinion.
Objective question: A open question; asking for there opinion.
Audience demographics: information about your audience: age, gender, religion, dislikes, likes.
Audience profile: comparing statistics of which products sold more. For example 60% of people who bought the product were 45+.
Preferred reading: The meaning the media wants to put out and the other person understands; they agree.
Negotiated: Interpreting media by there believes, attitudes, values and personal experiences.
Oppositional reading: when the audience disagree.
Aberrant reading: When the audience interprets the media differently.
Connotations: what a phase or word suggests or implies.
Denotation: the literal meaning of the word or phase.
Ideology: a system of believes, ideas and values that are common to a specific group of people.
Technology convergence advantages key words:
access
connectivity
convenience
immediate
portable
personalisation
Digital publishing product: e magazine
Open ending (cliffhanger)
Closed ending (all problems are resolved)
Linear structure: tells the store as it happens; story goes in straight line
Non linear structure: story not straight forward (flashbacks)
Mode of address: the way the audience is addressed. First person: I third person: outside person talking about someone
Characterisation: different character personalities
